Hotel guests need information – about the hotel, the surrounding area, where to find the best hotspots. Everyone knows them – the boring hotel info folders, usually with heavy leather covers and simply copied notes in glass pockets. We didn’t want it that way.
For the hip Hotel Lakeside77 in Podersdorf on Lake Neusiedl, we decided on a different approach: We packed the usual info into exciting stories – with people from the surrounding area – and beautifully illustrated and packaged them into a modern newspaper. Printed on original newsprint – black fingers after reading included. New every season.
CLIENT:
Hotel Lakeside77
Project:
Markenentwicklung, Corporate Design, Website, Kommunikation
Text:
Julia Fischer-Colbrie
